With a total of 6.2 million total sellers worldwide and 1.6 million active sellers, Amazon is continuously booming. 23% of shoppers prefer searching a specific product on Amazon before heading to any other eCommerce store. This shows Amazon is dominating the online marketplace, making it immensely competitive not only for the new sellers but also for big brands.
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“I gotta have this product.”
In eCommerce, success depends a great deal on how fast you can make your customers believe that.
There were 1.92 billion global digital buyers in 2019. By 2021, we’re expecting more than 2.14 billion people worldwide to shop online. That’s more than a quarter of our planet’s current population.
Clearly, online shopping is popular. And, there’s a slew of very valid, very strong reasons behind that being so.
But, it’s not all roses and unicorns, especially not for the sellers.
Turning a visitor into a paying customer is one of the biggest challenges for eSellers. When shopping online, customers can’t touch the product or interact with it, neither feel nor experience it. To be truly effective, sellers have to capture a buyer’s attention and keep it, appeal to their needs, and overcome their doubts & hesitations.
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As a seller on Amazon, you have access to a potential consumer base of over 310 million people. How are you planning to use this fact to spike your revenue in 2020?
Between 2010 and 2020, the global eCommerce industry has undergone an incredible amount of change. People now shop on their phones, make purchases through social media, and get access to sellers across the globe. Digitization, seamless experiences, cross-border trade, digital wallets, multi-channel shopping- that’s the world we’re living in right now.
Continue reading “What You Need to Know about Building a Winning Amazon Strategy in 2020”
56% of customers believe that Amazon understands their individual needs. The numbers are of course not so promising for traditional retailers. Amazon wins hands down here. Understanding what the customers are looking for has helped for sure. No wonder then, Amazon has as many as 310 million active customers. Guess what, so could you. If not millions, at least enough to achieve a favorable return on investment (ROI).
Continue reading “Amazon Is More Understanding Than Traditional Retailers. What About You?”
