“Amazon is the leading e-retailer in the United States with close to $232 billion of net sales in 2018.”
Amazon is a world-renowned marketplace, with more than 200 million unique visitors per month in the United States alone. With such surging numbers, it has become the world’s number one search engine for products. No wonder businesses of all sizes are striving to get a foothold on Amazon.
Continue reading “Amazon Product Listing Optimization Strategies for 2021”
Amazon is one online marketplace that has actually conquered the world. With more than 310 million active buyers, it is definitely a place to be for every online seller. And with more and more sellers realizing this fact, the competition is getting tougher by the day. So much that fetching conversions now demands perfection in everything. Be it your product listing, your product quality, customer service, or shipment method, everything needs to be just on point if you want to grab customers’ attention.
Continue reading “How An Amazon Virtual Assistant Can Help You Scale Your Business Up”
eCommerce has presented entrepreneurs with the freedom and ease to expand their businesses across the globe. The effects can be summed up by this simple fact- Nearly 25% of the world’s population is shopping online.
Dwell on that for a minute.
1.92 billion people across continents, making up hundreds of demographics with their varying preferences and expectations. Plus, eCommerce sale is expected to cross $4.5 trillion by 2021. It’s needless to point out that every online seller wants a bigger share of that consistently growing pie.
Thanks to the expanding innovative landscape, merchants can nurture the ambition of serving diverse customer expectations. However, navigating this opportunity-rich environment is full of challenges. After all, as an Amazon seller trying to maximize your ROI, you need to focus on the core tasks while taking appropriate care of the non-critical ones.
How do you make that happen? Simple- hire virtual assistants.
Continue reading “Why and How to Hire Virtual Assistants for Your Amazon Store?”
With millions of products listed on the Amazon marketplace, how do you think customers choose to go for a particular listing when making a purchase? Well, it’s a no-brainer. They go for the one that’s the easiest to find. Customers are looking for easy access to product information, listed under the right category. And this is exactly where Amazon product catalog comes into the picture. Managing your product catalog well and updating the product information on a regular basis is an important step towards a perfect Amazon listing and a satisfactory customer experience.
Continue reading “How to Optimize Amazon Product Catalog for Better CX”
Being the largest online marketplace of all time, Amazon sure is a big opportunity for all the sellers out there. Almost every product imaginable is now there on Amazon. While the marketplace allows sellers to sell a number of products, one must note that it is also the ultimate decider. That means Amazon gets to approve or disapprove of your product if it breaks any of the seller rules. And even if somehow you manage to get your listing live, you’ll be susceptible to Amazon account suspension.
Continue reading “All There’s To Know About Amazon Seller Account Suspension”
The ongoing battle between the two tech giants – Amazon and Google is heating up intensely. In fact, Amazon has been dominating Google in product searches of late. According to a report by Jumpshot, Amazon witnessed a substantial growth from 46% to 54% (2015-2018), while Google observed a sharp decline from 54% to 46% in the same time period. In simple words, Google has started losing its unwavering dominance as the go-to platform for product search queries.
Continue reading “The Rise of Amazon as the World’s Largest eCommerce Search Engine”
Amazon as a marketplace is evolving at a fast pace and the changes it brings about are oftentimes hard to understand for merchants. For instance, earlier this year, it halted orders from thousands of suppliers without any prior notice or explanation. Panic ensued – rumors spread like wildfire about what the motive could possibly be – until the orders quietly resumed weeks later. This drastic move by Amazon left many merchants puzzled; what to do next. Though Amazon hasn’t formally announced any change to Vendor Central, the idea that the marketplace might adopt a “one vendor” is being widely speculated. Meanwhile vendors are are planning to switch to Amazon Seller Central – and third-party selling – as a solution.
Continue reading “Migrating From Amazon Vendor Central To Seller Central? This Is For You!”
If you’re an Amazon seller, then the world is your oyster. And as most sellers must be aware, the marketplace is swarming with more and more customers every day, with each having their own set of demands. In such a scenario, it becomes important to come up with a mechanism that offers accelerated and a rather convenient approach to fulfilling the very demands. Luckily for you, one such mechanism is already in place and it has helped sellers like you to increase profits, decrease burden, and more importantly save time. Well, it’s called the FBA or Fulfillment by Amazon.
With The Motley Fool, a well-known financial advisory services company, having recently predicted that Amazon.com’s ad prices could go up next year, the million-dollar question is, is it still worth investing in Amazon marketing services, assuming that you could soon be looking at a greater investment? More importantly, can’t you simply optimize your listing, and (hope to) sell more? Well, the answer is “Yes” and “No”. Nothing beats the good old Amazon product listing optimization, agreed, but then, Amazon PPC ads come in a close second. They too can be a potential revenue driver, if leveraged well.
Starting an online business is no cakewalk. There are a lot of things to think about, and a lot of things to plan. However, starting an online business on Amazon can be quite easy, provided you get the right guidance and the appropriate support.
The process may sound intimidating, sure. You can always go for Amazon store setup services for professional support. But before getting started, it is better to be in the know to make sure you don’t miss out on anything. After all, you want your business to be a success, right?
Now, why Amazon of all platforms, you ask? Well, besides the fact that it is the largest online marketplace with more than 310 million active customers, there are a lot more reasons why Amazon is the perfect place to start an online business.
Continue reading “All You Need To Know About Becoming An Amazon Seller”
